Design Mind's Naturalistic Experiment

http://designmind.frogdesign.com/blog/naturalistic-experiments-the-lesser-of-two-evils-scenario-part-one.html

So this a blog article from FrogDesign's Design Mind newsletter written by Jason Severs, Principle Designer at frog NY. It's about an experiment he did on trying to get people to use less energy and paper towels in the bathroom. This is my absolute favorite design entry to date!!!!! In my opinion, it's an example of what design is all about in making positive change and how it affects humans in our everyday world. The result literally made me burst out laughing and smile all day. :)