Saturday, December 31, 2011

Card packaging

Many times I find that in card packaging the print of the card on the outside looks one way but when I open it the card inside looks different. These cards have an actual card sample on the outside instead of a print of it so we can see what it actually looks like. :) This way of packaging elevates the level of transparency, which can develop trust for the brand.



Dumbbells Innovation




I was at Target earlier today and something about these dumbbells caught my attention. Dumbbells with handles. It is an idea I had never seen done before but I think is a great idea. The handles make the dumbbells lighter to carry and also enables carrying multiple in one hand. :)